About Alex Andreev
Your clients say you changed their lives. Your website doesn't say it.
People visit. They scroll. They leave without booking. I know exactly why, because it happened to me: 30,000 visitors a month, and zero sales.
Bring your website, or whatever people see when they look you up. You'll leave knowing exactly what's stopping people from booking, whether or not we ever work together.
You already know this feeling
You're good at what you do. Your clients say so, and they send their friends.
But your website tells a different story. It gets visitors. A few read. Almost none reach out.
So you tweak the headline. Add a testimonial. Wonder if you should be posting more. And quietly ask yourself whether the problem is you.
It isn't.
My story
30,000 visitors a month. Zero sales.
I'm Alex. I've spent 17 years coaching, including 5,231 one-on-one sessions. In 2009, I did what every guide told me to do: I got traffic.
Within months, about a thousand people a day were landing on my website. Around 30,000 a month.
Nobody bought.
My page said everything I thought it should: what I do, what it covers, what it costs. Clean. Logical. Over a few months, roughly 100,000 people visited, and it led nowhere.
Then I met marketers who did the opposite. A long page. Their own story. Their clients' stories. A clear picture of life on the other side. It felt wrong to me: too personal, too much. I tried it anyway.
People started buying.
Same traffic. Different page.
What that taught me
Strangers don't buy a service. They buy the moment they think, "This person understands exactly what I'm going through."
Your website has to create that moment before you ever get on a call.
Since then, I've rebuilt my practice from scratch three times: after a partnership that went wrong, after burnout following a big success, and after my market collapsed. Each time, the work was never the problem. Each time, the fix was the same. Across those rebuilds, I spent $32,500 on marketing that didn't do this. What did was a page that spoke to one person, in their own words.
Now I do this for practitioners like you
Lauren, infant bodywork trainer (Bodywork for Babies)
Her old page explained the method in medical jargon, offered only a free mini-course, and gave practitioners no course details and no way to buy.
The new one starts with the frustrations practitioners feel in their own work, shows what they'll learn and what they can charge, and offers two clear packages.
Tan, art class teacher (Mig & Tan)
Her old page looked like every other art studio: stock photos, a long list of classes, and no sign of the teacher.
The new one shows real students holding the art they made in their first class, tells Tan's own story, and gives visitors three clear ways to say yes.
Katie, chronic illness coach (Revive & Thrive)
Her old page listed her credentials and buried her strongest story in a single sentence, with no program and no price.
Now her own story runs through the whole page, so readers feel she has lived exactly what they're living, and the program comes with two simple ways to pay.
Who this is for
You're an established coach, healer or practitioner. Your clients get real results. Your website gets visitors and nothing converts, because your words are too insider, too spiritual, or too clinical for someone who has never met you.
Who it's not for
If you want overnight results, a cheap template, or someone to run ads at a website that doesn't work yet, we're not a fit.
What you might be thinking
"My work is sensitive. Most people won't understand it."
That's exactly the kind of work I write for, and the case studies above show it.
"I've been burned by marketers before."
I'm not one. I'm a coach who paid for these lessons myself, and I'll tell you on the call if I'm not the right person.
"I don't have time."
You talk, I write. The words are usually already in what you tell me.
"I'm not sure what to say, or I'm not salesy."
Neither am I. I'm an introvert who learned to sell by listening, and I don't use scripts.
What happens on the call
- 1.
You show me your website and tell me about the clients you love working with.
- 2.
I tell you what I see: where visitors drop off and what your website isn't saying.
- 3.
You decide. If it's a fit, I'll explain how I'd approach it. If not, you still leave knowing what to fix.
Let's talk about your website.
Bring your current website. You'll leave knowing exactly what's stopping people from booking, whether or not we ever work together.